Look Forward, is the incubator of the Showroomprivé group and since it was set up in 2015 it has supported entrepreneurs looking to rethink the way we produce, distribute and consume beauty and fashion.


Look Forward is an unprecedented, unique model which every year, free of charge, welcomes and supports about twenty startups working in the fashion, beauty and retail industries. In fact, Look Forward addresses itself to French and international startups who want to remodel their industries and turn them towards more sustainable practices.


The programme is part of Move Forward, a transversal project in the Showroomprivé group. This is a sizeable undertaking by the CSR department, working on three major themes: the environment, support for women's rights and inclusion. 

Look Forward federates the fashion, retail and beauty tech ecosystem and has been recognized as a major innovation location by the Ile de France region since 2017. 


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Léa is a graduate of university Paris 1 Panthéon Sorbonne and is in charge of managing the incubator

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Justine is a graduate of the IAE Gustave Eiffel school (CSR Management) and heads the CSR project


Ellie is working for a Master's in Innovation and Sustainable Development and she helps to support the implementation of the Group's CSR policy


Jade is a student at the Skema Business School, and supports the start-ups in the incubator